Special Edition Marvel Skateboard Collection Marvel has partnered with Kryptonics, a California-based manufacturer, to create a custom line of skateboards featuring Marvel’s superheroes. The limited collector’s series features characters such as Captain America, Iron Man and […]
Essie, a category-leading nail polish brand known for its trendy shades and smooth texture, is hitting major retailers to promote a new product line. Launched this past spring, the new gelcouture collection consists of a […]
Ultra High-Definition (4K) video is the next big step in TV technology. While owners of 4K TVs aren’t totally starved of content, there is still a long journey ahead with most content available only by […]
How Stoli Streamlined Communication Across In-house and Agency Teams to Cut Spending on Creative Execution by 30% by Courtney Eckerle, Managing Editor – MarketingSherpa THE CUSTOMER “Stoli is an iconic brand. We have 80 years […]
Create an economical header system on fixtures throughout the store with the SuperGrip® Header Sign Holder from FFR Merchandising. SuperGrip® Header Sign Holders come in a variety of styles and sizes for use on gondolas, […]
Launched this past spring, L’Oreal’s La Vie En Rose Collection (which means Life in pink in French) is still generating pink perfection at-retail with exclusive lipsticks and nail polishes. The campaign was launched to celebrate the […]
Planet Paper Group of Ontario, Canada, announces the acquisition of TRICOR POP in Cleveland, Ohio, USA Planet Paper Group, a family owned company, has three locations across Canada and employs over 300 people. The company […]
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