B_RD, an award-winning agency based in the UK, recently finished up a striking project with Foot Locker centered around the iconic Nike TN shoes. For this project, the agency reimagined every detail of the […]
As the world comes together for another FIFA World Cup, longtime partner Coca-Cola is launching several instore activations across the globe to celebrate 20 years of collaboration. Slated to be the biggest yet, FIFA […]
As part of the campaign The Aroma Company were challenged, by McCain’s promotional agency Blue Chip Marketing, to present the aroma of McCain’s ready baked frozen jacket potatoes within supermarket frozen food aisles in an […]
Environmental certification for two more STI Group sites Lauterbach, 2025-01-17 – STI Group has further strengthened its environmental commitments by gaining further certification at two of its production plants. The DIN EN ISO […]
From Milk Jugs To Your Playroom Green Toys Inc. is the world’s leading manufacturer of eco-friendly children’s products. A pioneer in the use of recycled materials in consumer products, Green Toys makes an incredible line […]
There has been a steady drumbeat of in-store retail media investments by major retailers in recent years. Kroger, for instance, signed a deal with Cooler Screens (a company that turns refrigerated doors into interactive advertising […]
Innovaxis’ Motion Activated Shelf Talker (MAST) senses the presence of a customer and plays a pre-recorded sound clip to inform about product on the shelf Innovaxis Technology released its new product called MAST or Motion […]
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