This holiday season, retailers are bringing the M·A·C Nutcracker Sweet Holiday 2016 Makeup Collection in-store with these whimsical Nutcracker Displays. The seasonal collection consists of a wide variety of limited-edition makeup items, tools and custom kits, all being promoted with an imaginative Nutcracker theme.
“This season, take a leap into a magical land that’s nutty, naughty and bursting with whimsy! Our story has only just begun…”
Decorated using shades of purple and pink symbols, the displays were designed to hold product tester samples which were used by the makeup counter salesperson to help shoppers determine which shades are most suitable for their complexion. The fabulous confectionary hues used on the figurines connected the dots with all of the brands marketing channels, delivering a candy-coated fantasy across product lines, print, online and in-store.
The seasonal M·A·C Collection launched at the end of October and internationally in early November 2016 at M·A·C counters, Nordstrom, Bloomingdale’s and Macy’s.
What Makes up M·A·C
M·A·C is the world’s leading professional makeup authority because of our unrivalled expertise in makeup ARTISTRY.
M·A·C celebrates diversity and INDIVIDUALITY – we are for All Ages, All Races, All Sexes.
M·A·C is a proud COMMUNITY of professional makeup artists working together to bring our vision to life.
M·A·C is at the forefront of fashion TRENDSETTING, collaborating with leading talents from fashion, art and popular culture. Our Artists create trends backstage at fashion weeks around the world.
M·A·C believes in SOCIAL RESPONSIBILITY, with initiatives such as VIVA GLAM and the M·A·C AIDS Fund at the heart and soul of our unique culture