POS Stars 2018
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Editor’s Picks From POS Stars 2018

For the tenth year, judges have selected the best industry projects in the POS STARS 2018 design competition which was held in Warsaw Poland on September 12-13. The competition consisted of 17 companies who competed […]

Brands

Sunniva Rebrands As Kitu Life

Seeking to broaden its appeal, Sunniva Super Coffee has rebranded as Kitu Life, bringing with it new packaging and a new formulation for its line of organic RTD “super coffees” made with protein and medium […]

Sunkist Berry Punch Display
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Sunkist Beats The Heat This Summer

Future Consumer Limited has recently acquired a long-term agreement with California-based Sunkist brand to manufacture, market and sell fruit juice, fruit juice drinks, sparkling beverages and a range of other food products in India. This summer, […]

PepsiCo To Purchase SodaStream
Brands

PepsiCo To Purchase SodaStream

PepsiCo will buy the Israel-based DIY soda company SodaStream in a deal worth $3.2 billion. The move is widely seen as an effort by Pepsi to prop up its catalog of “healthy” food and drink […]

Brands

Brand Innovation Captures Attention On Shelf

Brands with the ability to transcend their original product line can bring more value to retailers and consumers. This month, three companies announced they are testing that theory as they make move into new areas […]

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POP Parade August 2018

Boho Chic Wall Display Illuminates In-Store Display Type – Category header Company Name – India Circus by Krsnaa Mehta (A Godrej Venture) Brand Name: Dreamline Objective of the Display –  To showcase the chic collection […]