POP Parade July 2017
Floor

POP Parade July 2017

  Tropical Essentials Delights Shoppers Company and Brand name: New Tropicana Essentials Store Format: Hyperstore/ Modern trade Location of the display: Beverages and Juice sections Category: Packaged Fruit Juices Objective: To promote the new variant […]

POP Parade June 2017
Floor

POP Parade June 2017

A Spicy Bite Of Hot Heads! Brand: Nestle Maggi Hot Heads Display Type: Floor Materials: PP Corrugated sheets with MDF and acrylic pasting with LED lighting     Nivea Starts With You Umbrella Display Brand: […]

POP Parade May 2017
Floor

POP Parade May 2017

Vick’s Offers Shoppers A Healthier Home Display Type: Floorstand Brand: Vicks Materials: MDF structure.       Keya Mini Wing Spices Up Meals Display Type: Semi Permanent Mini Wing Company: Keya Foods International Pvt. Ltd […]

POPAI India Awards
Counter

Our Favorites From POPAI India

The 6th Edition of OMA awards which took place at Pragati Maidan, New Delhi on August 4th honored bigwigs from marketing & retail industry. Point of Purchase Advertising International (POPAI) India, the global association for marketing-at-retail, represents […]

Creative Instore Solutions
Articles

Point of Purchase Lighting the Way

There is much discussion in the retail environment around the consumer path to purchase and it is without doubt that there is much to aid a brand moving forward in this arena including online and […]

Corrugated Eye Wear Display
Insights

Safety Glasses Display Exceeds Standards

What’s the space-age plastic that’s appeared in everything from astronaut helmet shields to children’s glasses? It’s called polycarbonate, a synthetic resin comprised of polymer units which are linked through carbonate groups, including many molding materials and […]

2016 Spring Is In The Air
Articles

Spring Is In The Air

Spring is upon us and with that, so are numerous in-store promotions for the Easter holiday. According to a recent survey conducted by NCA, it projects this year’s domestic retail sales of Easter candy will […]