Articles
Vintage Candy Store POP Displays
A recent visit to an old school candy store revealed a treasure trove of several great examples of pop displays from a bygone era. Scroll down to see how displays used to be. Also, if […]
Healthcare
Counter
Trending POP In-Store: Edition 25
Coppertone Display Makes Sales In Closed Lanes Bayer’s Coppertone brand recently rolled out this ‘Lane Closed’ floor display at Walmart stores across the U.S.. The versatile mobile merchandiser was designed to roll into closed lanes […]
Articles
Spring 2016 Marketing In The Allergy Category
Warmer temperatures, more rain and El Niño winds have brewed up the perfect recipe for a miserable allergy season in 2016. In anticipation of a longer and more severe allergy season this year, brands have […]
Articles
GSK Launches Children’s Flonase Line Extension
A recent study indicated that over the past 20 years, the number of children suffering from allergies has doubled, affecting an estimated 40 percent of children nationwide. Last month, GSK launched a line extension of […]
End Cap
Sonoco Honored With Awards for Design Achievement
Sonoco, one of the largest diversified global packaging companies, announced its display and packaging division won four honors at the Point of Purchase Advertising International’s (POPAI) 58th Outstanding Merchandising Achievement (OMA) Awards competition. The OMA […]
Floor
POP Parade April 2016
Healthy Start In A Cup MTR recently unveiled a new display to promote its ‘Breakfast in a Cup’ range. The unit, which stands at 10” tall with an 11″ diameter, was been produced by SAB […]
Floor
Trending POP In-Store: Edition 23
Pfizer Offers Head To Toe Pain Relief Pfizer rolled out this end cap display at CVS which promoted two of their top pain management products….Advil and Thermacare. The “Get Powerful Relief for Tough Pain” message […]