POP Parade October 2014
Floor

POP Parade October 2014

In High Spirits Park Avenue’s men’s personal grooming product ‘Beer Shampoo’ is making a highly visible presence in mass trade stores with this brightly decorated floor display. Several variants can be displayed on the sturdy […]

POP Parade June 2014
Floor

POP Parade June 2014

It’s Party Time for Axe! The latest retail campaign from the Axe brand invites shoppers to come join their boat party. Resembling a black boat, this sturdy MDF floor display was designed to hold 100 […]

POP Parade March 2014
Floor

POP Parade March 2014

The Barrel Connection The semi- premium liquor consumers at retail were in for a pleasant surprise when they found this floor standing unit which resembled a real wooden barrel. Created by Jayna Packaging Pvt Ltd,  […]

POP Parade Februray 2014 - Part 1
Floor

POP Parade February 2014 – Part 1

Oil is Cool! This highly functional Parachute display was spotted at Spencer’s, Mumbai. The humble coconut oil has been repackaged for mass appeal and the brand’s communication at retail highlights its cool quotient with brand […]

POP Parade January 2014
Floor

POP Parade January 2014 – Part 1

Sleek and Stylish As technology takes centre stage in retail space, more and more innovative displays are coming to the forefront. One example is this floor display for the iPad mini which was found at […]