DS Smith Halloween Display for Storck
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DS Smith Halloween Display for Storck

The Halloween community is already awaiting this year’s big holiday with lots of creative/spooky energy. Halloween is cult and is therefore an important reason for confectionery manufacturer Storck to bring its product range as a […]

Trending POP In-Store: Edition 29
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Trending POP In-Store: Edition 29

Voluminous Lashes & Luscious Lips Cause Fall Drama Rimmel hit Walgreens drug stores with this great looking display which dares shoppers to empower their lashes with WonderLash Volume Colourist Mascara, Rimmel’s first mascara combining instant full […]

Mucinex Clear and Cool
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Mucinex Floor Display Offers Instant Burst

  For over a decade, Reckitt Benckiser has been a category leader with products that help fight mucus and offer congestion relief. According to the brand’s website, Mucinex started out as a 12-hour, over-the-counter cough medication, helping break […]

POPAI India Awards
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Our Favorites From POPAI India

The 6th Edition of OMA awards which took place at Pragati Maidan, New Delhi on August 4th honored bigwigs from marketing & retail industry. Point of Purchase Advertising International (POPAI) India, the global association for marketing-at-retail, represents […]

POP Golf Displays
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High-End Golf Displays Drive Sales

Inspired by this weekend’s Ryder Cup, our staff decided to publish a quick snapshot of a few golf displays we spotted on recent store checks. Anyone whose been to a retailer that specializes in high-end […]