One of the golden rules of in-store theatre is simple: a well-merchandised display sells the story, an empty one tells the wrong story.
When retail displays are topped up, faced off, and cared for, they showcase a brand at its very best – driving impact, conversion, and shopper confidence. When those same displays sit half-empty or neglected, they don’t just lose sales, they chip away at the brand equity that retailers and suppliers work so hard to build.
It’s a reminder that great POS isn’t just about design and print – it’s about execution, compliance, and the discipline of keeping it alive in-store.
– Brands deserve their displays to be seen at full strength.
– Retailers need compliance to maximize ROI.
– Shoppers notice the difference instantly.
What do you think? Is poor compliance one of the most overlooked brand challenges in retail today?
At Augustus Martin, we talk a lot about “retail theatre with consistency” because a brilliant stage is wasted if the lights go out halfway through the show.
Check Out Some Other Displays That Help Boost Retail Compliance
Delsym Flip Up Riser Reduces Shipping Footprint
Elefun & Friends Are Popping Up In Store
Retailers Flip Over Pre-Attached Riser
Pallet Train Offers Exit Strategies
Energizer Display Unfolds For Easy Set-Up
Sources include:
Augustus Martin Ltd.
About Augustus Martin Ltd.
For over 50 years Augustus Martin have been a market leader in the manufacture of POS and Out-Of-Home communication. Over that time, in the ever-changing world of brand and retail marketing solutions, the only thing that has stayed constant is the innovation and craftsmanship of our team members. Our award-winning products and services and our continual drive for perfection, has enabled us to become the trusted partner for the biggest retailers and brands.
We are proud of our manufacturing heritage which is underpinned by a deeply engrained service ethos and the desire to always go the extra mile for our clients. These values are the foundation of our success.
Never frightened of change, our business has constantly evolved to offer sustainable end-to-end solutions in POS and Out-Of-Home environments. Our services and technical solutions ensure we can cost effectively deliver at every point from concept to installation.
Be the first to comment