Wonderful® Pistachios is adding to its No Shells lineup with Wonderful Pistachios Sea Salt & Pepper No Shells. The brand already sells this flavor combination in the In-Shell–60 percent of the Wonderful Pistachios In-Shell Salt & Pepper consumers purchase only this flavor.
The new variety joins the current cast of flavors including Sea Salt & Vinegar, Smoky Barbecue, Chili Roasted and Honey Roasted. The No Shells flavors have helped drive incremental brand growth since debuting in 2019 and have accounted for 85 percent of total flavored snack nuts growth in 2021, according to IRI, which is when the brand launched its………..
Be the first to comment