Merry Delight A counter display resembling a merry-go-round is a sure shot winner when a brands message is targeted towards kids. Look-O-Look recently launched this brightly colored merchandiser to promote their extensive candy line of […]
When Mars began planning for its year-long 75th anniversary celebration for its M&M’s brand this year, it went back in history to find inspiration in what would resonate with consumers and be relevant to activate. […]
It takes the maker of M&M’s, Skittles and Snickers two years to get ready for Halloween. Before coming up with a new product, Mars Wrigley polls customers on what they want. Its food scientists test […]
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