POP Parade May 2017
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POP Parade May 2017

Vick’s Offers Shoppers A Healthier Home Display Type: Floorstand Brand: Vicks Materials: MDF structure.       Keya Mini Wing Spices Up Meals Display Type: Semi Permanent Mini Wing Company: Keya Foods International Pvt. Ltd […]

POP Parade February 2017
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POP Parade February 2017

Pure & Fresh Floor Display Display type: Floor Standing unit Company and Brand name: Mentos Pure Fresh Materials used: MDF structure with plastic fibre and vinyl coating     Minty Fresh Floor Display Display type: […]

POPAI India Awards
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Our Favorites From POPAI India

The 6th Edition of OMA awards which took place at Pragati Maidan, New Delhi on August 4th honored bigwigs from marketing & retail industry. Point of Purchase Advertising International (POPAI) India, the global association for marketing-at-retail, represents […]

Trending Point of Purchase Edition 28
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Trending POP In-Store: Edition 28

Frito Lay Helps To Save Endangered Animals Starting June 23rd, Frito-Lay kicked off an in-store promotion with AZA, Accredited Zoos and Aquariums. For over a century, AZA has been helping to save endangered species from extinction […]

Sonos Store NYC
Interactive

New Sonos Store Gives Shoppers In-Home Experience

While it’s possible to hear a Sonos speaker in a store like Best Buy or Target, it doesn’t quite capture anything resembling the experience you would have at home, because until something truly borderline apocalyptic […]