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Optimizing Retail Spaces With POP
On a recent store check at sporting goods retailer Dick’s, we ventured into the outdoor apparel section for a peek. There we found a creative way in which the retailer uses dead space on the […]
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CIS Wins Lifetime of Achievement Award
Creative Instore Solutions (CIS) triumphed at the POPAI Marketing at Retail 2016 awards, taking home numerous accolades, including a coveted Pinnacle Award for our founder Stephen John Howell. The annual awards which recognize the most […]
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Katy Perry Launches The Purrrrfect Collection
Earlier this year, Katy Perry and Covergirl launched a brand new cosmetic line called Katy Kat. The highly anticipated collection includes lipsticks and mascaras that are available in a broad range of colors. Since […]
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Spaten Oktoberfest Barrels Into Retail For Fall Festivities
For more than a century, Spaten has championed the title as the world’s first Oktoberfest beer. As a leading exporter of German beer, Spaten’s deep-rooted history in the tradition of Oktoberfest is second to none. History […]
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POP Parade September 2016
Oh So Sensitive! Company: Colgate Brand: New Colgate Sensitive with Clove Essence Unit- Floor Standing Unit Materials Used: MDF structure with acrylic trays A Masala Cuppa Company: Nestle Everyday Brand: Every Day Masala […]
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Batman v Superman Dawn of Justice Hits Retail
As a follow-up to 2013’s Man of Steel film, Warner Bros. Pictures released their second installment in the DC Extended Universe series with Batman v Superman: Dawn of Justice on March 25, 2016 across the U.S.. Dawn […]
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Trending POP In-Store: Edition 28
Frito Lay Helps To Save Endangered Animals Starting June 23rd, Frito-Lay kicked off an in-store promotion with AZA, Accredited Zoos and Aquariums. For over a century, AZA has been helping to save endangered species from extinction […]