Dos Equis Cinco De Mayo
Articles

Dos Equis Cinco De Mayo Marketing Campaign

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, announced its new Cinco De Mayo-themed, fully-comprehensive, 360-degree campaign featuring national TV advertising, media partnerships, limited-edition packaging and a national sweepstakes. The campaign will encourage […]

Fluidmaster Click Seal
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Fluidmaster Interactive Twist Click POP

Fluidmaster, the leading global manufacturer of toilet tank valves and fluid management systems, has launched an in-store demo display that enables do-it-yourself and professional plumbers to try before they buy. Most seasoned pros already know […]

Gillette Fusion ProShield
Articles

New Gillette Razor Reduces Excessive Stroking

Proctor & Gamble’s Gillette brand recently debuted ‘its best’ shaving cartridge with the launch of the Fusion ProShield. According to recent studies an average guys shave consists of about 170 strokes with 120 of them […]

Rhinocort Allergy Spray
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RHINOCORT Allergy Spray Now Available OTC

McNeil Consumer Healthcare, the makers of Zyrtec, recently announced its newest allegry solution RHINOCORT. The original prescription strength spray is now available to consumers OTC at all major pharmacies and retailers. McNeil Consumer Healthcare acquired the […]