PetCo Store Openings
Brands

Petco Unveils 12 New Stores in October

In keeping with its fast-paced 2016 growth plan — which includes 50 new Petco stores and one new Unleashed by Petco store year-to-date — Petco, a leading specialty retailer of premium pet food, supplies and […]

Kellogg Let Your Great Out Campaign
Brands

Kellogg Let Your Great Out Campaign

On the heels of an encouraging trend of increasing sales for the brand lately, Kellogg is refreshing its Frosted Flakes brand with a new “Let Your Great Out” campaign that’s giving its iconic mascot, Tony […]

Organic Gatorade
Brands

Gatorade Joins Growing Natural-Food Movement

PepsiCo Inc. is introducing a version of Gatorade that’s certified organic by the U.S. Department of Agriculture, testing whether a product created in a lab with artificial flavors and colors can adapt to America’s growing […]

Mars and NASCAR
Brands

Mars Extends Sweet Deal With NASCAR

NASCAR and Mars Chocolate North America are extending their 15-year-old partnership. NASCAR will announce on Tuesday that it agreed to renew its sponsorship deal with Mars, the parent company of iconic brands such as M&M’s […]

Breakfast With Elmo
Brands

Avocado Breakfast Club Campaign

Sure, you love avocados in home-made or restaurant-table guacamole or even for a snack during a get-together to watch a sporting event. But as evidenced by its intergalactic Super Bowl marketing, Avocados From Mexico has […]