Packaging innovation that boosts sustainability or meets consumers where they are — or both — is PepsiCo’s calling card. Examples of its breakthroughs range from custom reusable bottles to “pre-settled” snack packs.
Powering much of PepsiCo’s packaging innovation is its ongoing, company-wide digital transformation, which centers on three strategic emphases that are revolutionizing how the beverage and snack giant approaches packaging development.
First is agility — PepsiCo’s comprehensive digital transformation is accelerating packaging design cycles and reducing time to market across product lines. This company-wide initiative enables rapid iteration and fast decision-making throughout packaging……….
Sources include:
packagingdigest.com
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