Pepsi Redesigns The Water Bottle
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Pepsi Redesigns The Water Bottle

PepsiCo wants to rethink how and what consumers drink–and it has invented an entirely new system to give people a healthier alternative to soda. The company’s newest venture is centered on a 20-ounce reusable water […]

Kinder Joy Crazy Friends Island Display
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Kinder Joy Crazy Friends Island Display

Encapa and Ferrero Kinder Joy recently joined forces to create a destination display that merged the brands fun toy treats with their online games. According to the brand’s website, Magic Kinder gives families the opportunity to […]

Alert Caffeine Gum Counter Display
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Alert Caffeine Gum Targets Energy Aisles

Originally launched by Wrigley in 2013, Alert Caffeine Gum is back in-store after a four year hiatus. The brand had to suspend production shortly after launch because the FDA announced that it was researching the […]

Tic Tac Gum Pallet Display
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Tic Tac Launches New Sugar Free Gum

Tic Tac Just Launched A New Product Line – Gum! Just made available in the U.S, the new Tic Tac gum comes in three flavors: Cool Watermelon, Freshmint and Spearmint. The candy starts out like the […]

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Adidas Swift Puts A New Spin On Running Shoes

Just in time for the 2017 holiday season, Adidas was spotted running a campaign at Dick’s Sporting Goods for their latest innovation, the Swift Running Shoe. Drawing inspiration from 80’s Adidas running shoes, the Swift […]