Articles
Reimagining the Flooring Step Display
If you’re not making it better, what’s the point? That guiding principle may be what led General Mills to add a new marshmallow to Lucky Charms cereal in 2018 – a purple unicorn. But we […]
Insights
Insights
POP Display Industry 2021
The year 2020 is often described as “historic” or a “year like no other.” Everyone, it seems, is happy to “turn the page” on 2020 and put this extraordinarily difficult year behind us. Most of […]
End Cap
3D Elements Add Visual Excitement
3D Elements Bring Visual Excitement to Walmart HBC End Caps Three-dimensional elements and floating shelves create eye-catching differentiation for end cap displays. A few recent observations on the Health & Beauty aisle at Walmart are […]
Floor
Floor Display Diffuses Healing Solutions
Superior Cultivation Of Ingredients Founded on the belief that customers should have access to high quality essential oils without paying the high prices that usually accompany them, Healing Solutions is expanding their retail presence in […]
Floor
How Effective Are Your Offshelf Displays?
How Effective Are Your Offshelf Displays? As I’ve discussed in recent posts, consumer goods brands spend a fortune on in-store activation. What we do instore is important: it is one of the key ways we […]
End Cap
End Cap Display Spins Up Selections
Maybelline New York was recently spotted at Walmart spinning up sales in the cosmetic aisle with this clever display. The ‘Mascara Studio’ end cap offered several volumizing products to help shoppers choose by the amount […]
Insights
Shelf Display Spins Up Selections
1. Select Finish > 2. Choose Rod Length > 3. Pick Finial Allen & Roth, Lowe’s signature home décor brand, is helping shoppers create drapery hardware sets with this interactive shelf display. About the brand…….allen […]