Inside the Aisle: How Hershey’s People and Technology Bring Hersheyween to Life For retailers, Halloween no longer arrives in October. It begins months earlier, as shoppers start planning parties, decorating homes, sharing seasonal treats and […]
DS Smith and Cloetta have collaborated to develop Point of Sale (POS) displays with interchangeable components to showcase confectionery products to consumers in-store. Cloetta, a Swedish confectionery company active in Northern Europe, says its POS […]
StackIT, the new one-piece stackable corrugated packaging solution from VPK Packaging UK & Ireland has been shortlisted for Corrugated Product of the Year at the UK Packaging Awards 2026. Winners will be announced at the […]
In January 2026, Frank Mayer and Associates commissioned an independent study of 1,119 US-based individuals who reported shopping at physical stores, excluding traditional grocery-only supermarkets, at least once per week. The participants completed a set […]
This past summer, The Laughing Cow promoted its products with a travel activation that employed an oversized wedge-on-wheels that was designed to resemble an actual cheese wedge aptly named the Wedgemobile. At each stop, […]
. With the 2026 NFL football season right around the corner, Old Spice is encouraging shoppers to step into the season with confidence by exploring their NFL Collection. This exclusive range, found at Walmart, features […]
Point-of-purchase (POP) displays have always served an important role in retail, but the way they are produced, customized, and delivered is changing quickly. For print service providers (PSPs), this shift creates a strong opportunity to […]
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