CeraVe, the #1 dermatologist-recommended and pediatrician-recommended skincare brand in the United States, recently introduced five new products to its growing portfolio of therapeutic skincare solutions.
Building on 20 years of skin barrier science and formulas, the latest launch includes their Balancing Air Foam Cleanser, Blemish Barrier Patches, Acne Clay-to-Foam Cleanser, Intensive Moisturizing Cream and Baby Eczema Relief Cream.
“With a steadfast focus on skin barrier health and dermatology, we at CeraVe strive to be at the forefront of skincare science that the skin experts can trust and their patients can rely on,” said Esther García, General Manager, CeraVe US. “Our new products are a testament to the legacy we’ve built over the past 20 years and the mission we remain committed to when it comes to offering effective, therapeutic skincare for all.”
To keep the celebration going, CeraVe is marking its 20th year in business with a birthday tour around the country that started in July. The brand dropped larger-than-life gift box in six cities this past summer, giving brand loyalists a chance to step inside the last 20 years of skincare science.
In addition to on-site promotions, the new product line also launched in several major retailers across the United States, one of them being Walmart. Specially designed for Walmart, the brand spared no expenses with this product replica end cap display. Designed to mimic the brand’s Air Foam Cleanser Pump Bottle, the display neatly merchandised several of the new products on color-coded shelves that conveyed product attributes to help shoppers make informed purchasing decisions. The display’s shell was produced using several vacuum formed pieces that were attached to a graphic backer, creating a larger-than-life presence in the skincare category.
Check Out Some More CeraVe Displays From The Image Gallery
Cerave Bonus Pack Shelf Display
Cerave Advanced Skincare Floor Display
Cerave Broad Sunscreen Shelf Display
New Cerave Tester Floor Display
Sources include:
beautypackaging.com – image credit
prnewswire.com
happi.com
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