Tic Tac Just Launched A New Product Line – Gum!
Just made available in the U.S, the new Tic Tac gum comes in three flavors: Cool Watermelon, Freshmint and Spearmint. The candy starts out like the Tic Tacs you’ve known for years, then smoothly dissolves into a sugar-free gum.
“Launching a gum gives Tic Tac consumers a new and exciting way to enjoy what they love about the iconic brand,” Ferrero said in a statement announcing the December 2017 U.S. launch.
Part of the U.S. launch included rolling out the product with Walmart using these half pallet displays. The multi-sided displays presented all 3 Tic Tac variants nicely on angled shelves. Large product images printed on the corner copy panels informed shoppers of the brands new candy breakthrough.