Mass beauty brands face a problem in drugstore aisles. Every product in the brands’ arsenals are protected by plastic wrap, creating a look-but-don’t-touch experience for shoppers searching for a new lipstick, eyeshadow or foundation. To […]
Covergirl and pop artist Katy Perry have teamed up to promote the brands newest innovation…..Plumpify blastPRO mascara. Women are constantly trying new mascaras in search of the Holy Grail that delivers huge volume so Covergirl […]
As most of you know, we have been busy transitioning over content from the old site to our new platform. Apologies for the delay on this one but we are pleased to bring you our […]
Yoodley Ready-To-Drink Round Floor Display Taking a hint from consumers moving away from sugary and carbonated drinks to more functional ones Indian FMCG major Dabur, made a splash in-store with this round floor display. Promoting […]
Park Avenue Display Provides A Barley Wash Park Avenue Beer Shampoo recently unveiled another innovative bottle-shaped display for supermarkets and hypermarkets in India. Placed in the men’s personal grooming section, the unit merchandised the entire […]
Horlicks Display Spills Over New Flavor GlaxoSmithKline recently launched this pallet display to promote their new chocolate flavored variant from their Horlicks brand. Produced by Classic Display Systems, the four- sided display is topped by […]
L’Oreal recently launched a new variant in their expansive Mascara line of products. Touted as their first Primer and Mascara combo, the brand claims that SuperStar mascara will give you super-volumized, super-lifted and super-extended lashes. […]
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