L'Oreal Faces Competition With Strategic Acquisition

L’Oreal Faces Competition With Strategic Acquisition

French cosmetics giant L’Oreal SA announced today it will acquire Toronto-based ModiFace, a creator of augmented reality and artificial intelligence for beauty brands like MAC Cosmetics, LVMH-owned Sephora and Benefit Cosmetics. Financial terms for the […]

Sally Hansen Go Chrome

Sally Hansen Go Chrome Or Go Home

The Chrome Look Now Comes Home Sally Hansen, the leader in creating salon- inspired nail innovation at home, recently partnered with Walgreens to launch their limited edition Salon Chrome Kits. Available in 5 trending shades, […]

Sally Hansen And Crayola Go Back To School

Sally Hansen And Crayola Go Back To School

Sally Hansen And Crayola Launch The Insta-Dri Back-to-School Collection  Sally Hansen And Crayola recently teamed up to launch the Insta-Dri Back-to-School collection which features bright, bold and playful hues that dry in just 60 seconds. The […]

Big Group Acquires Frontline Display International
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Big Group Acquires Frontline Display International

Big Group Acquires Frontline Display International • Bath based Retail Design Agency Frontline Display International has been acquired by Big Group, The leading integrated marketing communications agency. Terms were not disclosed. • Frontline Display provides […]

“Proudly Brewed Across America” campaign

Proudly Brewed Across America Campaign

  Budweiser is out with another on-packaging promotion. Today, the Anheuser-Busch brand is unveiling 11 versions of cans and bottles, each bearing the name of a state with a Budweiser brewery (or in California’s case, […]


Thimm Display Wins Two Design Awards

Gold Winner: “False Lash Epic Mascara” floor stand display   Bronze Winner: 1/4 Pallet Display “Swiss Delice” Thimm Display wins two awards at the POPAI D-A-CH Awards Ceremony 2017. The displays won gold and bronze […]

Covergirl Liquid Lipstick Shelf Display

Covergirl Liquid Lipstick Melts On Shelf Display

Stop The world And Melt With Covergirl Recently launched with the Covergirl 2017 Collection, Melting Pout Liquid Lipstick is the brands most recent category innovation just making its way into major drug store retailers across the […]