Store Displays Offer Online Style Experience

June 20 Converge Platform

The Converge retail display system is designed to emulate the way a consumer would typically research products online, bringing that experience to the aisle of a retail store. The platform features a tablet set into a secure enclosure and locked into a rail system in front of product displays or shelves. When the tablet’s camera aligns with a product or product photo, it automatically displays content specific to the item that is curated specifically for the in-store shopping experience. The system is being pilot tested in a number of retail outlets, including the flagship stores of Home Depot and Sam’s Club.

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