Drug Store retailer CVS and Hershey’s have partnered up to offer shoppers some refreshing cheer this holiday season with a festive floor display. The two-sided display features several flavors of the brands Ice Cubes candy. Packed with cooling flavor crystals, each sugar free piece of gum is loaded with delicious flavor crystals that release a blast of invigorating breath-freshening flavor.
The compact display employs a common tray design that is used in different variations on Ice Breakers displays, like this one for example. The idea to back the trays up to one another to form the shape of a holiday tree is actually quite clever. Some seasonal graphics, a tree topper and ta-da!