Embrace Design Or Become A Dinosaur

CEO Must Embrace Design

Leaders today are faced with a simple yet daunting choice: embrace design, and ensure their organizations will thrive in age of disruption, or resist change and become a dinosaur destined for extinction.

That was the message from a panel of designers, educators, researchers and executives at the Brainstorm Design conference in Singapore on Thursday, in a discussion on how leaders can incorporate design into their management, and how designers can influence, or become, the leaders that organizations need.

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