The Liderpack Awards -the most prestigious awards for packaging and point-of-purchase (PoP) displays in Spain- honoured 27 innovative products manufactured in 2017, plus two projects designed by students.
Among all the winning proposals, the jury also awarded the Best in Show distinction to two projects: the sleeve for dressing Mojito Karibeño bottles and the cardboard lorry for PoP use for Carlsberg beer. The competition is organized by the Graphispack Association and Fira de Barcelona’s Hispack trade show.
Participation in Liderpack continues to grow. This year a total of 142 projects were submitted from companies and design schools in 17 Spanish provinces, an increase of 25% compared to 2016. The categories with the largest number of entrants were once again packaging for food and beverages.The jury awarded 22 awards in the packaging category, five in the PoP segment and two for ‘Young Design’, the category reserved for design students. Among the winners in the packaging category, the jury chose eleven works to represent Spain at the 2018 WorldStar Packaging Awards, the packaging industry’s most important global event.